PlayNeo

Ben O'Hara

From shows to installations, we create entertainment experiences that connect people. We think unconventionally. We do things differently. We create the unique. We set the stage, the memories are theirs....forever

November 5, 2021

Being huge fans of CGI, we were very excited to hear about PlayNeo, the latest game created by Attraktion! This innovation was showcased at the IAAPA Expo Europe 2021 networking event in Barcelona. 

We’re always looking out for new forms of play, and PlayNeo provides just that! The first game in the PlayNeo universe is Play Cabana, where small groups of people can play together in an interactive game area as they complete different game levels, protecting themselves with the use of an Active Shield, which is an interactive handheld device, together with touch screens and 3D motion tracking, in a fully immersive experience. 

Travel through the gaming universe and experience challenges such as Magic Shieldz, where you must protect yourself against virtual challengers using energy and magic to win the game, Jelly Attack, where you battle different Jelly Characters from space that have taken over, and Merlin’s Mysteries, a magical adventure with the famous sorcerer.

What really excites us about this concept is the use of the interactive technology and how it could be used in other settings, perhaps even a live game show environment, to create a totally new entertainment experience.

This CGI concept has been developed by Attraktion! for industry professionals across family entertainment centres to develop innovative, world-class attractions, creating exciting visitor experiences. We can’t wait to try it!

For more information, check it out here: https://www.attraktion.com/products/attraktion-playneo/

You May Also Like…

The Big London Bake

The Big London Bake

More and more, we’re seeing television concepts transformed into live events. It’s a well-recognised fact that an...

Rewrapping Christmas (present and future)

Rewrapping Christmas (present and future)

With Christmas fast approaching (the mince pies are already out), The Business Creative is busier than ever. We’ve been putting Santa’s elves to shame with our tireless efforts to create fun, bespoke and innovative experiences that are guaranteed to thrill and entertain, living long in the memory.