In the world of live entertainment experiences, modern technology has become a catalyst for revolutionising the way productions are conceived, created, and experienced. From awe-inspiring visual effects to immersive audio experiences, the integration of innovative...
Zoos have long been cherished as important institutions that educate, inspire, and foster a deep connection with the natural world. Over the last 12 months, The Business Creative have worked on a number of exciting projects for zoos within the UK and further afield,...
Following on from our last month’s newsletter where we talked about our curiosity for immersive experiences, why we visit them and what we get from them, and on the hunt for some new creative inspiration, I decided to take a closer look at some immersive experiences...
Living in central Brighton has many benefits and one standout is the annual Brighton Fringe Festival. It is the largest annual arts festival in England and one of the largest fringe festivals in the world. I'ts an open-access festival which means that anyone can...
Our business is all about creativity and telling compelling stories. We're constantly on the look out for new inspiration and, as a team, we're encouraged to visit as many stand-out experiences as possible, both to expand our knowledge and broaden our horizons....
Since we first experienced an escape room in Brighton back in 2018, we have been fascinated and inspired by puzzle-solving activities. So much so, that we went on to develop the world's first automated escape room followed by a unique outdoor version (currently being...
But what is it and what does it really mean for creatives and producers? At The Business Creative, we are proud to be at the forefront of cutting edge entertainment production. As a creative experience agency, it would be impossible (and quite foolish) for us to...
As we all know, in the modern working world, remote working has become the norm. With advancements in technology and the increasing need for flexibility, more and more employees are able to work from the comfort of their own homes. However, whilst remote work has its...
In 2023, wellbeing has become a major focus for society as people have realised the importance of taking care of their physical, emotional, and mental health. Here are some reasons why wellbeing is such a focus in 2023 and why it’s so important to us at The Business...
As creators of immersive events, attractions and experiences, we know that great storytelling is at the heart of everything that we create. We work with a range of talented script and story writers who are experienced in the profession of writing for immersive...