Found this old link in my drafts. This guy’s rad. He’s on twitter, too (@thesambarnes). Check him out for yourself; start with this article: Estimating time for Web Projects more accurately: Part 1 | Web Project and Website Management advice | Web Project Management Addict | thesambarnes.
Fallon Brainfood x VCU Brandcenter: The Engagement Opportunity View more presentations from Aki Spicer. Aki Spicer (@akispicer) works for Fallon as director of digital strategy. Right now the webs are abuzz about this deck, and rightly so–it is a fantastic read. When it comes to wrangling the brand in this very connected, very noisy digital [...]
Perhaps the best consumer example of digital’ promises–to bridge concepts and ideas to usable form. Just brilliant. From R/GA’s site on Adeek’s Agency of the Decade award: Digital Campaign of the Decade: Nike+ If there was a knock against Nike Plus from the ad world, it was what it wasn’t: an ad. Which was, of [...]
This is way off the path, but it’s bugging me senseless. Why the hell do we need fax numbers on our business cards? Here I am, back from LA Office’s RoadShow, looking over the business cards I collected, entering a new contact into my database, when it hits me … the fax number. Fax number? [...]
Listen in to this brief interview with Organic EVP Adam Turinas in which he discusses the joy of spending marketing dollars on digital with Jennifer Jones. But what else would you expect from a chief at one of the largest digital agencies? But then how can one really argue? With key themes like accountability, targeting, [...]