The Business Creative

Cooper–one of my favorite design firms of all time–redesigned their website recently. Check it out.

Perhaps the best consumer example of digital’ promises–to bridge concepts and ideas to usable form. Just brilliant. From R/GA’s site on Adeek’s Agency of the Decade award: Digital Campaign of the Decade: Nike+ If there was a knock against Nike Plus from the ad world, it was what it wasn’t: an ad. Which was, of [...]

Listen in to this brief interview with Organic EVP Adam Turinas in which he discusses the joy of spending marketing dollars on digital with Jennifer Jones. But what else would you expect from a chief at one of the largest digital agencies? But then how can one really argue? With key themes like accountability, targeting, [...]

Look what I’ve found recently all in glorious, clickable hypertext … June 29th through July 2nd: The purpose of a book cover – I’ve been missing out on Seth Godin. But no more. Take his book cover design strategy lesson and apply it to your sales process. Pow! Creative Directors Don’t Have to Be Performers [...]